Insurance Partnerships

Stretching That Prevents Falls, Reduces Costs, and Improves Lives

Postura delivers in-home, expert-assisted stretching designed to improve mobility, reduce chronic pain, and help older adults stay healthy and independent — while lowering the risk of hospitalizations and long-term care.

Why Postura Works for Health Plans

A Proven, Low-Cost Strategy to Improve Outcomes for Older Adults

Insurance companies invest in solutions that lower risk and reduce claims. Postura provides a simple, hands-on service that directly addresses some of the most costly and prevalent issues facing aging populations:

  • Fall prevention through improved balance and body awareness

  • Pain reduction for common musculoskeletal complaints such as back, hip, and knee discomfort

  • Increased mobility and flexibility, promoting longer independence at home

  • Continued support following physical therapy, surgery, or hospital discharge

  • Lifestyle and movement support for chronic conditions such as arthritis or sciatica

Postura is not a fitness program. It is a structured, therapeutic movement service that supports physical function, reduces avoidable injuries, and helps members live healthier lives.

Stretching as Preventive Medicine: What the Research Shows

Postura’s protocols are informed by clinical research and practitioner experience. Multiple studies from the NIH, Mayo Clinic, and geriatric health institutions confirm that consistent stretching can:

  • Improve balance and proprioception (reducing falls)

  • Increase joint range of motion

  • Support neuromuscular re-education and body control

  • Reduce pain and stiffness in aging populations

  • Delay or prevent the need for higher-acuity care

Our clients experience measurable improvements in movement, confidence, and daily function — especially when used as a follow-up to formal rehab or as a preventive wellness service in Medicare populations.

  • Designed for Flexibility and Integration

    Postura offers direct-to-home care delivered by trained mobility practitioners. Our model can operate as a non-licensed wellness service or, with the right partnerships, may align with licensed CPT-coded care.

    We have mapped our session structure to align with preventive goals or, in applicable clinical models, with the following CPT categories:

    • Therapeutic Exercise (97110)

    • Neuromuscular Re-education (97112)

    • Manual Therapy (97140)

    This optional alignment allows for future billing potential or hybrid delivery models under Medicare Advantage, supplemental wellness, or population health programs.

  • Start with a Low-Risk Pilot — Measure Real Results

    We offer short-term pilot programs designed to demonstrate the clinical and financial impact of Postura’s services.

    These pilots typically include:

    • A 3- to 6-month rollout for a selected group of eligible members

    • Baseline and follow-up mobility assessments

    • Member satisfaction and pain-level surveys

    • Transparent reporting on engagement, retention, and outcomes

    Let us prove the value of our program with your member population before scaling.

  • We Help Your Members Navigate Reimbursement — Easily

    Postura equips clients with ready-to-submit reimbursement packets, including:

    • Professionally formatted superbills with CPT/ICD codes

    • Session documentation using SOAP notes

    • Clear description of medical necessity and treatment outcomes

    • Instructions tailored for PPO plans (e.g., Aetna, BCBS, UnitedHealthcare)

    We also collect and incorporate client feedback on claims to continuously optimize documentation. Several clients have already secured out-of-network reimbursements — making our services more affordable and accessible.

    For insurers, this means:

    Greater adoption without network disruptions

    Proof of member value and satisfaction

    Reduced future claims due to improved mobility and injury prevention

Partnering with Forward-Thinking Plans and Programs

Postura is seeking mission-aligned partners who understand the value of proactive, hands-on care for aging populations.

    • Expand access to non-pharmaceutical, preventive care

    • Reduce costs associated with falls, hospitalizations, and joint/mobility decline

    • Offer members reimbursable or supplemental services that improve daily function and independence

    • Address key quality metrics like mobility, ADLs (activities of daily living), and member satisfaction

    • Innovate with scalable, in-home care delivery models supported by consistent outcomes and documentation

    • Medicare Advantage Plans

    • Wellness and supplemental benefit programs

    • Population health and home care innovation teams

    • Senior-specific benefit providers (e.g., SilverSneakers, Renew Active, Peerfit Move)

    • Regional Medicare providers and ACOs

Postura is based in Los Angeles and expanding regionally, with scalable protocols and practitioner networks.

Let’s Talk

Learn How Postura Can Support Your Members and Your Mission

We’d love to discuss how Postura can help your organization reduce risk, improve mobility outcomes, and enhance member experience — all through a simple, proven, home-based service.